Idea Analysis 1: SleepBox

Published by entrecity at March 7, 2013

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So yesterday we discussed breaking down an Idea(Click Here to read more about it). Lets put that action into practice…

Breakdown	Description
Company Name	SleepBox
Website	http://www.sleepbox.com
Problem	No place to rest or take a nap when one is tired. Especially when travelling or at work.
Solution	Provides an opportunity for a short term rest with security features.
Why We Like It	Comfortable, cheap and safe without having to undergo the hassle of finding a hotel or hostel. Productive use of open spaces in public areas.
Target Market	Travelers(Airport, Railway), Offices where employees work long hours
Technology	Wood/Plastics(for building), electronic(computer system) to make a system around it.
Resources	Factory for manufacturing, builders(wood/plastics), design, marketing
How Will They Reach the Market?	By doing partnerships with companies, Airport Services, Railway Services