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Assignment Set A: Are there any mantras that you disagree with?
16 views
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November 24, 2014
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Assignment Set A: Do you agree with the advice that entrepreneurs should invest in a downturn? Why is there such a saying?
14 views
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asked
November 24, 2014
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Assignment Set A: What does it really mean for your market to be ready?
19 views
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asked
November 25, 2014
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Assignment Set A: Suggest another mantra that can be followed and explain how it will help in detail.
13 views
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asked
November 24, 2014
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Assignment Set A: Kickstarter
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asked
November 25, 2014
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Assignment Set B: What were some companies that successfully prepared themselves for a financial crisis, and survived the 2008 Financial Crisis?
13 views
entrecity
asked
November 25, 2014
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Assignment Set B: For a chosen product category, try and find the simplest practical product. Do you think it better than the competition? Why?
18 views
entrecity
asked
November 25, 2014
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Assignment Set C: Which type of value creation would you want to focus on for your company?
18 views
entrecity
asked
November 25, 2014
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Assignment Set C: Do you have any examples of companies that aren’t afraid to cannibalize their sales?
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entrecity
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November 25, 2014
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Assignment Set C: What kind of target market does your business appeal to and why?
14 views
entrecity
asked
November 25, 2014
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Assignment Set C: Give other examples of companies that appeals to each target markets shown in the presentation. Which company capitalizes on that target market most effectively?
13 views
entrecity
asked
November 25, 2014
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Assignment Set C: For a chosen company, identify and explain their target customer profile for each classification (psychographic, demographic, behavioral, consumption trends).
18 views
entrecity
asked
November 25, 2014
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Assignment Set C: Which customer profile does your product appeal to? How do you think you can market effectively to this customer profile?
17 views
entrecity
asked
November 25, 2014
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Assignment Set D: Watch and analyse the four examples of product marketing. Which one do you think is the most effective and why?
22 views
entrecity
asked
November 25, 2014
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Assignment Set D: Discuss the effectiveness of Product vs Brand marketing.
23 views
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asked
November 25, 2014
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Assignment Set D: Give an example for each type of service and explain how the chosen company follows that type of business.
19 views
entrecity
asked
November 25, 2014
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Assignment Set D: How does your product/service relate to your type of business?
21 views
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asked
November 25, 2014
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Assignment Set E: Are you looking for a quick exit or to build a company that stays?
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entrecity
asked
November 25, 2014
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Assignment Set E: Choose a successful Kickstarter Campaign and evaluate what traits made it successful.
19 views
entrecity
asked
November 25, 2014
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Can anyone summarise The Innovator’s Dilemma?
21 views
entrecity
asked
November 25, 2014
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